The Jazz guard gets his signature shoe in year two.
It’s been talked about, and now it’s here. Donovan Mitchell’s new shoe will hit stores in 2019. The D.O.N (Determination Over Negativity) Issue #1 debuted this morning.
Through a press release, Mitchell said: “I think the accessibility will be a lot different. We obviously have the Hardens, the Dames and others, but for me, I wanted the shoe to be accessible to all people, both price-wise and color-wise, and I wanted everything to be relatable to the everyday person that can’t spend $250 on shoes. I wanted to work with adidas to find ways to make sure the shoe was accessible to everybody who wants to wear them.”
I got the tremendous opportunity to talk to Donovan Mitchell about his brand new adidas shoe, “Spida.” I can’t wait to buy my pair! See my story here: https://t.co/Cv8LFff254 @adidasHoops pic.twitter.com/g5stdladDv
— Rory Ashmeade (@AshmeadeRory) December 27, 2018
I am lucky enough to know Donovan since I was in 2nd grade and I now have the honor of being the first one to introduce and interview Donovan Mitchell on the launch of his new adidas shoe! Here is the hyperlink to view the exciting news! https://t.co/yHWtxpll1N @adidashoops
— Blaise New (@blaise_new) December 27, 2018
According to ESPN’s Nick DePaula on Gunther and Ben, Mitchell renegotiated his deal with Adidas after his rookie season. The new multi-million dollar deal included his new shoe. He joins Derrick Rose, James Harden, Damian Lillard on the brand’s roster of signature shoes.
Mitchell joins the likes of Lillard and Kevin Durant as players with a signature shoe in their second year. The Louisville product is averaging 20.2 points and 3.4 assists this season.